The Mani Jassal brand is a luxury evening wear and bridal brand from Toronto, Canada started by designer Mani Jassal in 2014.
Studying in Toronto, Mani graduated with a degree in Fashion Design from Ryerson University. After launching her first collection at her graduate fashion show, her unique approach to South Asian attire stood out from the rest. It was one that replaced heavy beading and large looks with lightweight, unique silhouettes. Soon, Mani found herself beginning a business of what would become, the Mani Jassal brand. Born in Punjab, India, Mani moved to Toronto with her family at the young age of 5. Growing up with an infatuation with design, Mani took note of the inseparable influences of art and culture.
The Mani Jassal Brand aims to develop a community of women celebrating the multiple layers of their identity and upbringing. A division between an ethnic and everyday wardrobe is a reality for many women with Mani’s story. This barrier between identities is one that Mani aims to dismantle with her designs. Mani’s pieces display Indian influences that can be worn for multiple occasions that are not culturally specific.