Music and fashion are indelibly interconnected. Artists not only wear but often inspire the latest trends. Conversely, designers layer in artists’ music to underscore the mood of each new collection. And music artists at times perform live at these unveilings, further deepening this symbiotic relationship. MCR proudly embodies and celebrates this intersection across Canadian businesses, creative, and performance arts.

With extensive knowledge and expertise in these disciplines, Mode Canada Rocks harnesses the power of digital technology across multiple social media platforms to engage and grow visibility, audiences, and success for diverse Canadian creatives in music, fashion, and performance arts. Content is delivered through a range of formats –conversations, panels, workshops, intimate behind-the-scenes studio presentations, teasers, and short films –delivered through MCR’s digital com.unity, fueling global appreciation of Canada’s identity.

Mode Canada Rocks further leverages its com.unity to deliver immersive live experiences annually, deepening digital connections, amplifying visibility, and enhancing business success for Canadians while raising funds and awareness to empower young people in need. MCR livestreams excerpts and events to its community, providing access for those unable to attend.

Mode Canada Rocks launched its inaugural “Fashion Music Festival,” MODECANADAROCKS™ Spring Equinox, to an enthusiastic crowd at Rebel Toronto in 2023. The event was a celebration of Canada and our newfound sense of cultural, linguistic, physical, sexual, religious, belief, and idea diversity. It garnered an impressive 27,736,081 digital impressions, primarily achieved through the collaborative efforts of partnering influencers across various social media platforms. MCR also received extensive coverage, generating a pre- and post-event reach of 22,543,960 from local and out-of-town traditional media outlets.