Opportunities
Connect your brand, and the World, with Canada’s Proud Culture and Identity.
Partner on MCR26!
With over 50 million impressions across social media channels, at launch in 2023, MCR was founded ahead of its time. As Canada gains global attention and refocuses its success beyond North America, the 2026 edition of MODECANADAROCKS is ready to meet the moment, quadrupling previous audience results.
Joining the City of Toronto as it hosts the 2026 FIFA World Cup with a “World in a City” theme, MODECANADAROCKS will deliver significant benefits to partners. Brands have a unique opportunity to promote and celebrate Canada’s Culture and Identity to the world through the event, Mounted in downtown Toronto, at the centre of FIFA, on Canadian Multiculturalism Day, during Toronto Pride.
MODECANADAROCKS, the world’s first and only ‘Fashion Music Festival’, launches its 2026 edition with a spring press launch, announcing event partners, influencers, and featured stars in music, performance arts, and fashion. And immediately, MCR26 begins to engage digital audiences with a 10-episode digital series — MODECANADAROCKS com.unity — hosted by Hillary Leblanc, profiling over 30 Canadian creatives from music, fashion, and performance arts. This weekly conversation/performance series is anchored on YouTube and shared across socials, alongside a rigorous rollout of multi-faceted Influencer activations, media coverage, branded digital ads, and videos shorts promoting the pinnacle live event.
MODECANADAROCKS The World, hosted by two top Canadian media personalities, is a climactic celebration of Canadian music, performance art, food, and fashion. Staged outdoors on June 27th, 2026, from 6 to 11 p.m., on Toronto’s David Pecaut Square, the event will draw over 5,000 guests. They’ll enjoy diverse “Tastes of Toronto” foods, and artisans’ “World Market”, onstage partner activations, a MODECANADAROCKS com.unity reunion live onstage, and more. The evening culminates in an epic grand finale—45 minutes of high-voltage, hot Canadiana: the best of our nation’s creators and stars, under the stars, livestreamed to audiences across Canada and the world.
MODECANADAROCKS The World affords brands the ability to efficiently connect with a wide and varied demographic, from soccer fans, to young urban professionals, diverse suburban communities, Canadians across the country, to remote friends of Canada. Net proceeds benefit Eva’s Initiatives for Homeless Youth, MCR’s Charity Designate.
Enter the password to view the MCR26 Partnerships Deck and learn how your brand can benefit from this rare, one-of-a-kind experience.
With over 50 million impressions across social media channels, at launch in 2023, MCR was founded ahead of its time. As Canada gains global attention and refocuses its success beyond North America, the 2026 edition of MODECANADAROCKS is ready to meet the moment, quadrupling previous audience results.
Joining the City of Toronto as it hosts the 2026 FIFA World Cup with a “World in a City” theme, MODECANADAROCKS will deliver significant benefits to partners. Brands have a unique opportunity to promote and celebrate Canada’s Culture and Identity to the world through the event, Mounted in downtown Toronto, at the centre of FIFA, on Canadian Multiculturalism Day, during Toronto Pride.
MODECANADAROCKS, the world’s first and only ‘Fashion Music Festival’, launches its 2026 edition with a spring press launch, announcing event partners, influencers, and featured stars in music, performance arts, and fashion. And immediately, MCR26 begins to engage digital audiences with a 10-episode digital series — MODECANADAROCKS com.unity — hosted by Hillary Leblanc, profiling over 30 Canadian creatives from music, fashion, and performance arts. This weekly conversation/performance series is anchored on YouTube and shared across socials, alongside a rigorous rollout of multi-faceted Influencer activations, media coverage, branded digital ads, and videos shorts promoting the pinnacle live event.
MODECANADAROCKS The World, hosted by two top Canadian media personalities, is a climactic celebration of Canadian music, performance art, food, and fashion. Staged outdoors on June 27th, 2026, from 6 to 11 p.m., on Toronto’s David Pecaut Square, the event will draw over 5,000 guests. They’ll enjoy diverse “Tastes of Toronto” foods, and artisans’ “World Market”, onstage partner activations, a MODECANADAROCKS com.unity reunion live onstage, and more. The evening culminates in an epic grand finale—45 minutes of high-voltage, hot Canadiana: the best of our nation’s creators and stars, under the stars, livestreamed to audiences across Canada and the world.
MODECANADAROCKS The World affords brands the ability to efficiently connect with a wide and varied demographic, from soccer fans, to young urban professionals, diverse suburban communities, Canadians across the country, to remote friends of Canada. Net proceeds benefit Eva’s Initiatives for Homeless Youth, MCR’s Charity Designate.
Enter the password to view the MCR26 Partnerships Deck and learn how your brand can benefit from this rare, one-of-a-kind experience.
